In the heart of Yoqneam, a quiet revolution is rippling through the world of fitness and rehabilitation. Apā Wellness, an Israeli startup, is making a splash with its groundbreaking approach to aquatic exercise, blending cutting-edge technology with the therapeutic power of water.
A Personal Journey Inspires Innovation
The genesis of Apā Wellness is deeply personal. Co-founder and Chief Design Officer Asaf Ventura embarked on a challenging rehabilitation journey following an injury sustained during his military service. Frustrated by the limitations of traditional recovery methods, Ventura envisioned a more effective, engaging, and accessible solution. This vision materialized into Apā Wellness, aiming to transform aquatic fitness and rehabilitation.

Introducing the Water-Native™ Multi-Training System
At the core of Apā Wellness’s innovation is the world’s first Water-Native™ multi-training system. This smart, aquatic-based trainer is designed to cater to a diverse range of users—from elite athletes seeking performance enhancement to individuals undergoing rehabilitation. By leveraging the natural resistance and buoyancy of water, the system offers low-impact workouts that are gentle on joints while effectively building strength and endurance.
A Multidisciplinary Team Driving Change
Apā Wellness boasts a team of seasoned professionals dedicated to pushing the boundaries of health tech. CEO Yuval Matalon brings over two decades of leadership experience from tech giants like eBay and LivePerson. COO Tzvika Fisher offers strategic operational expertise, while Dr. Osnat Filess Douer, a PhD in Rehabilitation Sciences and Physiotherapy, serves as the Chief Science Officer, ensuring the system’s efficacy and alignment with therapeutic standards.
Global Recognition and Impact
The innovative approach of Apā Wellness has garnered attention beyond Israel’s borders. The startup has been featured on major Israeli media outlets, including Channel 12 and Calcalist, highlighting its potential to revolutionize aquatic fitness and rehabilitation. Additionally, Apā Wellness is listed on Startup Nation Central’s platform, underscoring its role in Israel’s vibrant health tech ecosystem.
Looking Ahead
As Apā Wellness continues to make waves in the health and fitness industry, its mission remains clear: to provide innovative, water-based solutions that enhance recovery, fitness, and overall well-being. With a commitment to research, user-centric design, and technological advancement, Apā Wellness is poised to redefine how we approach aquatic exercise and rehabilitation.
APA has already raised investments from well-known investors in the market, and is currently in a second round of funding – with the aim of driving the development of the first templates and breaking into international markets.
Interested in hearing more about the company or the investment? – please visit the link– https://did.li/7Oj6q.
For more information, visit www.apawell.com.